Facebook groups are set to become a bigger part of how we engage on social media. The platform is always changing and is focused on building communities. Because of this, groups will likely fit more into users’ online experiences.
How to Create an Engaging Facebook Group?
- Members might not know how to participate, so leading by example helps people feel more confident.
- The fourth strategy is to use the “about” section of your Fb group to explain why people will benefit from becoming a member.
- Here’s how to find a group on Facebook using your iPhone, iPad, Android, or computer.
- For example, in The Write Life Facebook Group, writers ask technical questions about writing, sure.
Next, let’s learn how to use the features on Facebook to avoid spammers and make your Group more inviting. You can also follow the same step to create a new group from your Facebook Page. When you do so, your page will be your Facebook Group’s admin by default.
Is your community about a specific topic or distinct location? You might want to use an image of that Facebook group topic or place as your first cover photo. Your first cover photo doesn’t need to be perfect since you can change it as your community grows. Some admins eventually hold cover photo contests and ask members to submit images that represent the community. Getting started with your new community takes just a few steps. Engagement is the heart of any successful Facebook Group marketing strategy.
This allows the Page administrators to see what activity the Page has been receiving during a period of time, even in a graphical representation. This group will not appear anywhere on your profile, and only those within the group can see who the members are and what is posted. These groups could be used if you are planning an event that you don’t want somebody to know about, or if you just want a secure platform to talk with friends. So, if someone were to visit the NFL on CBS Facebook Page, they could see anyone who was commenting on a photo or discussing an article. This could cause some privacy concerns, especially if you don’t have a solid understanding of how to use Facebook’s privacy settings to protect your personal profile. This wikiHow article teaches you how to join a Facebook group, both in the mobile app version of Facebook for Android, iPhone, and iPad, and on the Facebook website.
Turn it into a fun challenge that would get people more excited to participate. Additionally, make it clear that spam or promotions are not allowed. Check out the list of Group rules for the official Canva Design Community. The brand clearly specifies what the group is for (talk about design and Canva) and what it’s not for (getting support). First, make sure you’re logged into your official Facebook brand account.
In this article we break down what pages can do for groups, and how to set them up. An electronics retailer created a closed Facebook Group for tech enthusiasts. By offering exclusive sneak peeks and discounts, they quickly gained a loyal following and saw a significant increase in sales.