All plans include a 7-day money-back guarantee for new customers, and annual billing offers significant savings. For agencies managing multiple location-based clients or multi-location brands, this dedicated approach to local visibility delivers results that broader tools simply can’t match. For agencies serious about technical SEO, the value of Screaming Frog is non-negotiable. While it lacks the collaborative features found in dedicated software for SEO agency, its technical prowess more than compensates. For agencies managing client websites, Google Search Console (GSC) provides an invaluable direct line to how Google actually sees and interprets your clients’ sites. Unlike third-party SEO software for agencies that estimate data, GSC delivers the unfiltered truth straight from the source.
- There’s a misconception that the number of ads affects SEO, but it’s actually the density.
- It can show issues with broken links, duplicate content, metadata, redirects, and internal linking.
- Yet, KWFinder’s suite of SEO essentials makes it an ideal keyword tool for those on a budget.
- There is also a paid plan; for $14 a month, you can also access real-time SEO recommendations, an SEO audit by an expert, and more ChatGPT features.
- It’s also worth noting that for very specific needs (like rank tracking or technical audits) there are standalone tools that may go deeper than Semrush in just one area.
Best Affordable SEO Tools
You can add your preferred location and language if you want to target a local audience. WooRank grades websites on SEO criteria like keyword performance and content structure, and it shows where a page is falling short. Lighthouse’s report also lists recommended actions to improve the page.
Prices start from £1,800/month, depending on the features you need. All prices are customised to individual companies, so you must request a quote. SeoClairty leverages AI to automatically filter data into meaningful groups. This feature could save you hours and puts actionable information front and centre. While it is an all-in-one SEO tool, it differs from tools like Ahrefs and Semrush. Test Semrush for yourself with an exclusive 14-day free trial.
SE Ranking is an all-in-one SEO platform that analyzes website health and performance keyword rankings and traffic. It also provides insights into your competitors, allowing you to better understand the SEO landscape and adjust your marketing strategy. Moz offers various SEO tools, including keyword research, site audits, and link building. Its user-friendly SEO Anomaly interface makes it suitable for beginners and seasoned pros alike.
The content planner allows users to map out an effective keyword strategy. As an amazing contributor to many SEO blogs in her time, Vanessa Fox’s career didn’t start in Google, but she definitely left her mark there. Vanessa is an author, keynote speaker, and created a podcast about search-related issues.
The best paid SEO tools to level up your ROI
It’s especially useful for new websites as it lets site owners submit web pages for search indexing. All plans include unlimited data sources, unlimited users, and all available integrations. A 15-day free trial is available with no credit card required.
The SEO plan starts paid plans at $29 a month; advanced choices for complete digital marketing solutions run up to $99 a month. Plerdy offers the data and insights required to propel the performance of your website regardless of size—small business or big company. SEO PowerSuite is a one-stop software for all your SEO needs, and is also one of the most budget-friendly options.
These tools will help you build a robust backlink profile and improve your overall SEO performance. One of the first tools I recommend to anyone looking into SEO is Google Search Console. This free tool provides invaluable insights into how your site appears in search results. With it, I can monitor performance metrics such as clicks, impressions, and click-through rates for my web pages. It also alerts me to critical issues, such as crawl errors or manual penalties, which could impact my site’s performance. For a massive site that needs a huge audit, a dedicated crawling tool makes the task so much more manageable.